Thinking about Pivoting to Purpose?

Do What Matters

Is an
International Best Seller on Amazon!

Get your copy here!

4.8 out of 5 on Amazon!


View testimonials for the book Do What Matters

This book is a revelation in so many ways that I cannot enumerate. Each chapter had me go to places I hadn’t considered going; to my experiences, my biases, my joys and my gifts foremost among them! This book doesn’t just recommend what I should consider in my journey to building a net – positive life, it puts the steering wheel in my hand!

Archita Fritz

Digital Marketing Executive, Podcaster, Non Profit Exec

I found myself reflecting: why did I not write this myself and how fulfilling would my life have been if I had only read this earlier? As you laugh, cry, and reminisce with her, she invites you to make the choices about your life with intention. Katherine guides you, step by step along a roadmap and provides the tools to allow you to make the impact your world requires.

Ludwig May

Director, Core Fundamentals

"I loved this book! It contains a wealth of information that will guide anyone transitioning career into the right path. It inspired me to transition into a better, purpose driven version of myself. I’m recommending this to colleagues and friends”

Carlos Garcia

Senior Audit Manager & Finance Professional

Do what matters is a brilliant resource for anyone looking to upgrade their senior-level career, or even those who need to sense-check their direction in life. Thorough, widely researched and thought provoking, this is a very clever and accessible book taking you from 'what do you really want and why?' to on boarding in your new role and beyond.

Kate Davis

Leadership Specialist and NED

Have you heard...
The Do What Matters - career and Leadership on Purpose Podcast?

This podcast accompanies you on your journey to craft a successful purpose and impact driven career that adds value to you as a whole integrated person. 

It’s designed to help you explore a wide range of perspectives on your talents, ideas to hone in on your higher purpose, and to assume more control over your journey.

Listen in! and connect with me Katherine Ann Byam on LinkedIn, Instagram and TikTok.


Check out the latest episode transcripts below 👇🏽

Access the Podcast Blog Here

Images in Brown and Orange, of a woman, the host on the podcast, Do What Matters, Career and Leadership on Purpose
Expert Guides

021 Mindfulness and Meditation

In this episode we explore the use of mindfulness to tame your non- stop mind, experience relaxation and calm, manage stress and work pressures, deal with overwhelm, and achieving a

Read More »
Images in Brown and Orange, of a woman, the host, and other man as guest on the podcast, Do What Matters, Career and Leadership on Purpose
Expert Guides

019 Black in Design

Andrew Montgomery is a Digital Product + UX Designer born and raised in Jamaica, but currently working in Toronto, though he considers himself a citizen of the world. He’s seen

Read More »

Access the Podcast Audio Here

DIY Career & Leadership Guidance

I’ve developed a collection of DIY Workbooks to help you navigate the great content on the podcast and the book – Find out more here where some of that material is made available free of charge for you!


Coaching Services

I work with change makers, or those who desire to be. From staging change where you are, to making meaningful pivots, I’m the wingwoman to your genius in career transformation. Let’s have a coffee or tea!


Click on images to view testimonials for the One to One and Group Coaching

"I feel and I've never felt this before with a coach but I feel like she is my partner. we're on this journey together. At the end of every session, we both have actions, we both hold each other accountable. Anywhere I get to on this journey, the success will be a joint one. I would highly recommend Katherine she's pretty exceptional."

Kysha Gibson

Managing Director/ Consulting Partner Media & Telecoms

She helped me untangle a ton of misconceptions and assumptions I had about myself and the environment I worked in, Katherine had a huge impact on my personal life and career. Fully recommend to anyone who is on the fence about coaching, it is worth it with Katherine!

Thomas Pietrzak

VP Operations, specialising in Food Supply Chains

Through various self-reflection exercises, one-to-one coaching sessions, and weekly meetings in the Career Courageous Club, I have humbly landed a role in an exciting and new industry. I can genuinely say that this would not have been possible without Kathy’s guidance and support.

Kirsten Forbes

Humanitarian Activist and Customer Service Professional

My "Wingwoman" delivers a level of service that gives you the confidence that someone trustworthy is in your corner. Someone who will do what is necessary to ensure you have the correct tools to give you that PUSH in your career transition, actualisation of a new business idea or tips on curating that online presence for success.

Jason Fournillier

Executive and Founder

My Other Work

As a consultant, I guide MSMEs in getting started, and scaling ethical businesses. I also support with leadership training at larger businesses. This is all done via my brand Where Ideas Launch – Which is also a podcast.
Where Ideas Launch – The Sustainable Innovation Podcast has earned me 84 separate chart rankings, 33 Top 20 Spots, 21 top 10 Spots, and 6 Number 1 spots. It has been listened to in 90 countries, with rankings in 44 of them.
In addition, I run the community women in sustainable business on Facebook which continues to be a rich source of connection and opportunity for small businesses. Why not find out more?
You can check out my website Where Ideas Launch – Home

View Reviews for my Other Services

Katherine is the real deal. Her drive, energy, support and guidance are incredible. I feel more able to tackle the challenges my business faces with her cheering me on. Her advice is invaluable and she genuinely cares about me as well as as my business, which is hugely important as a self-employed person. Katherine helps problem solve as well as helping steer me in new directions...and even pushes me to get out of my comfort zone!

Cathy Mears Martin

Author of the Eco Protection Squad and Founder of Sustainable Ideas

I invited Katherine as a panelist to support the event organized by the Amsterdam Stryker Women's Network to celebrate the International Women’s Day on the topic #Breaking the Bias. I was very excited to have her participating in this mixed panel, which was a huge success! Katherine was well prepared, insightful and gave us and our participants much to ponder on understanding bias and neurodiversity.

Lupina Valdes

Senior Manager – Risk at Stryker

Over the summer at Mind Channel we worked with Katherine to develop our first Microlearning for Sustainability. Katherine has deep knowledge in this subject area and was able to bring out a clear easy to digest story of the evolution of sustainability over history to today, and what the future can be, leveraging a wide tool kit of references, integrating the concepts with what we experience in our every day lives, and creating great story arcs for our learners to follow.

Claudia McFarlane

Director at Mind Channel

Our Amazon DACH Women's Affinity Group decided to launch a mini series of podcasts, to amplify the message of purpose and social impact and the role of both in our leadership today. We hired Katherine as an external consultant to help us shape the project, source insightful guests, plan and design the content, and conduct the interviews. Katherine took complete ownership of the project, delivering incredibly vulnerable and insightful interviews from prominent leaders in Europe!

Anna Derinova-Hartmann

CSR and Humanitarian Aid at Amazon

Woman sitting on a couch reading a book

About Katherine Ann Byam

Katherine Ann Byam is an author, sustainability activist, coach and consultant for business resilience and sustainable change, partnering with leaders committed to a shared future.” 

A professional with 20+years change leadership experience within the FTSE Top 10, she started her consulting firm in 2019 to support sustainable development within SMEs.

Katherine holds an MBA with distinction, specialising in Innovation Management as well as certificates in ESG, digital strategy, and sustainability management from established universities. She’s also a Fellow of the Association of Certified Chartered Accountants. 

She’s the host of the internationally acclaimed Where Ideas Launch – Sustainable Innovation Podcast, ranked among the top 5% globally, achieving the top spot in 5 countries, and the top 10 in 19 separate charts.

As a sought after leadership and career transition coach and keynote speaker, she facilitates workshops and learning sessions for communities within global brands such as Amazon, Women Tech Global, ACCA, Stryker, Speak Up, Mind Channel and more.

She loves spending her spare time in nature, walking the western and southern coasts of the UK, France and Tobago, or on the Northern and eastern coasts of Trinidad with her partner Christophe.

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